The concept of kitchen in superstition signs

The article considers the function specifics of the kitchen concept in the television series “The Blind” and “The Fortune Teller”, focused on the ritualization and sacralization of familiar and everyday objects and foodstuffs. The main purpose of the work is to identify the general patterns of formation and the concept functions of kitchen in television discourse, to establish the core and periphery of the conceptual field. To this end we should take into account the strategies and tactics of using superstition signs in television discourse. New, television, signs are formed according to the basic models of traditional signs, based on such principles as prediction, similarity and conditional-consequential semantics. Their specificity lies in the fact that they are focused on modern norms of everyday behavior. The analysis of television discourse makes it possible to identify a number of functions of modern superstition signs, such as prognostic, regulatory and identifying, which contribute to understanding why they underlie TV series. A superstition sign is considered as a script of the TV series based on everyday life situations, whose prediction actualizes the conceptual space of the kitchen token, enabling us to identify certain discrepancies with the traditional scheme of folk signs. We have found that the same sign can highlight different scenarios, schemes, frames through the prism of cultural, mental and social perception. The study is based on superstition signs (more than two hundred units), related to the concept of kitchen .