Harnessing Logistics 4.0: A Delphi Study on Business Intelligence for Strategic and Competitive Advantage

In today's modern world, the use of data within companies is becomingincreasingly vital. However, much of this data remains untapped, leading toa loss in potential value. This paper investigates the transformative impact ofBusiness Intelligence (BI) within the Logistics 4.0 context on strategic decisionmakingand competitive advantage. By applying a Delphi method with expertsfrom a prominent Portuguese logistics company, we assessed BI’s integrationinto corporate strategy and operational practices. Findings emphasize the criticalrole of aligning BI tools with organizational goals, supported by top management,and the necessity of continuous training to maximize the value of BIadoption.