Innovative approaches to improving the efficiency of agriculture in the context of the transformation of the agro-industrial complex

The article addresses pressing issues of increasing the efficiency of agriculture through the implementation of innovative technologies and management methods under the transformation of the agro-industrial complex. A conceptual analysis of modern scientific literature has been conducted, identifying key trends and gaps in research. The necessity of a systematic approach to the innovative development of the agro-industrial complex, considering the specifics of large agricultural holdings, is substantiated. The empirical base includes statistical data, enterprise reports, and expert surveys for the period 2018–2023. Using econometric modeling methods and cluster analysis, factors and conditions determining the effectiveness of innovation implementation in the agroindustrial complex have been identified. It is shown that the key directions of innovative development are digitalization, biotechnology, resource-saving technologies, and vertical integration. A set of measures to stimulate innovative activity of agricultural enterprises is proposed, including improvements in state support, the development of innovative infrastructure, and workforce provision. The obtained results are significant for forming effective innovation policies in the agro-industrial complex and can be used by management bodies, agribusiness, as well as scientific and educational institutions. Further research should be aimed at developing tools for assessing and forecasting the innovative development of the agro-industrial complex.