Research on the Optimization Model of Digital Transformation Path for Financial Cloud-Driven Enterprises Based on Dynamic Planning

In the face of the requirements of the financial management system, enterprises need to accelerate the digital transformation of finance and realize the "data-driven" management decision-making operation mechanism.The article constructs a new quality productivity-based finance-driven enterprise digital transformation path, and makes it clear that enterprises need to play a new type of labor objects, labor materials and laborers to achieve digital transformation.Based on this transformation framework, a system dynamics approach is used to construct an enterprise financial dynamic planning system, which consists of five parts: a financial analysis subsystem, a target gap adjustment subsystem, an income statement subsystem, a balance sheet subsystem, and a production and operation subsystem, and analyzes the driving factors that affect value growth.The feasibility of the model is determined through the methods of structure test and sensitivity test on the dynamic financial planning model.Taking Group A as a case study object, the financial data for the five-year period from 2019-2023 are analyzed, and the operation of the enterprise is reflected through the financial indicators of each system, which proves the validity of the model and promotes the realization of the digital transformation of the enterprise, which contributes to the management of enterprise value.