Empowering SMEs through E-Commerce: A technical analysis of BLOC's marketplace innovation

This technical article examines BLOC's innovative approach to digital marketplace expansion and its implementation of AI-driven solutions for Small and Medium-sized Enterprises (SMEs). The article investigates the transformative impact of digital adoption on SME operations, focusing on microservice architecture implementation, technical challenges, and future developments. Through comprehensive analysis of platform performance, security measures, and technological integration, this article demonstrates how BLOC's marketplace solution addresses the critical needs of SMEs in the digital economy. The article highlights significant improvements in operational efficiency, customer engagement, and market reach through the implementation of advanced technologies including artificial intelligence, blockchain, and augmented reality, while emphasizing the importance of robust security measures and scalable infrastructure in creating an inclusive digital marketplace ecosystem.

Authors

Publication Details

Journal
World Journal of Advanced Research and Reviews
Published
2025-04-25
DOI
https://doi.org/10.30574/wjarr.2025.26.1.1162
Primary Topic
Firm Innovation and Growth
Type
article
Field-Weighted Citation Impact
0.00
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article

Empowering SMEs through E-Commerce: A technical analysis of BLOC's marketplace innovation

Tykea Khy
World Journal of Advanced Research and Reviews
Firm Innovation and Growth
article

Empowering SMEs through E-Commerce: A technical analysis of BLOC's marketplace innovation

Tykea Khy
article en

Abstract

This technical article examines BLOC's innovative approach to digital marketplace expansion and its implementation of AI-driven solutions for Small and Medium-sized Enterprises (SMEs). The article investigates the transformative impact of digital adoption on SME operations, focusing on microservice architecture implementation, technical challenges, and future developments. Through comprehensive analysis of platform performance, security measures, and technological integration, this article demonstrates how BLOC's marketplace solution addresses the critical needs of SMEs in the digital economy. The article highlights significant improvements in operational efficiency, customer engagement, and market reach through the implementation of advanced technologies including artificial intelligence, blockchain, and augmented reality, while emphasizing the importance of robust security measures and scalable infrastructure in creating an inclusive digital marketplace ecosystem.

World Journal of Advanced Research and ReviewsVol. 26(1)
Openalex Percentile: Top 87%
Firm Innovation and Growth
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