Travel APP usability testing based on eye movement experiment

In today’s digital age, the travel and tourism industry is rapidly evolving, and more and more people are choosing to use APPs to plan and book their trips. The results show that Fliggy has received the highest ratings among the three Apps, and users believe that Fliggy’s interface design is more reasonable and more in line with interpersonal relationships. By comparing and analyzing the indicators of the three software, we can provide better design ideas for the interface design of the designers of the follow-up travel APP, and provide a new idea for the usability test of the interface design.