Perceived Risk and Fashion on the Intention to Adopt Wireless Earbuds in the United States Using a Partial Least Squares-Structural Equation Modeling Approach: Empirical Study
As new types of emerging technology are introduced to the market, technology acceptance models should evolve to better understand consumers' perceptions toward these new technologies, from both academic and practical points of view.
Authors
- Chandrasekar Subramaniam (ORCID: https://orcid.org/0000-0003-4832-2503)
- Sungjune Park (ORCID: https://orcid.org/0000-0001-7482-4553)
- Edward M Lee
Institutions
- Bank of America (US)
- University of North Carolina at Charlotte (US)
Publication Details
- Journal
- JMIR Formative Research
- Published
- 2025-04-25
- DOI
- https://doi.org/10.2196/56887
- Citations
- 1
- Primary Topic
- Technology Adoption and User Behaviour
- Type
- article
- Field-Weighted Citation Impact
- 4.17