Global and International Introduction: Sweden’s Secret to Better Ads? Trust, Empathy, and Mental Health
Abstract: The Global and International Perspective Section’s contributing editors introduce the article they curated for this issue: The Art of Creative Collaboration: Exploring the Link between the Quality of Creative Collaborations, Psychological Safety, and Marketing Effectiveness .
Authors
- Christina Knight
- Xinghua Li (ORCID: https://orcid.org/0000-0002-3275-2755)
- Kevin D. Thomas (ORCID: https://orcid.org/0000-0003-3613-8098)
Publication Details
- Journal
- Advertising & Society Quarterly
- Published
- 2025-03-01
- DOI
- https://doi.org/10.1353/asr.2025.a958009
- Primary Topic
- Misinformation and Its Impacts
- Type
- article
- Field-Weighted Citation Impact
- 0.00