Savouring Slow Gifts: Reflection from the Field Study of Hybrid Gifting

Despite the prevalence of digital gifting, designing meaningful and emotionally engaging digital gifts remains a challenge. One promising approach is Hybrid gifting, which combines digital and physical elements to improve the perceived value of gifts and provide opportunities for interpersonalisation. However, there is limited understanding of how hybridity shapes the dynamics of gifting in everyday contexts. To explore this, we developed a connected coffee machine prototype as a technology probe to study how givers personalise hybrid gifts and how recipients experience them. A study with seven pairs in intimate relationships revealed key insights: hybridity fosters slow, deliberate engagement; supports personalisation aligned with daily routines; grants recipients autonomy in receiving gifts; and reveals tensions between giver anxiety and recipient enjoyment. We discuss design implications for hybrid gifting systems that encourage recipients to savour digital gifts through slow, reflective interactions.

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Publication Details

Published
2025-04-24
DOI
https://doi.org/10.1145/3706598.3714048
Primary Topic
Creativity in Education and Neuroscience
Type
article
Field-Weighted Citation Impact
0.00

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article

Savouring Slow Gifts: Reflection from the Field Study of Hybrid Gifting

Hyosun Kwon, Boriana Koleva, Steve Benford
Creativity in Education and Neuroscience
article

Savouring Slow Gifts: Reflection from the Field Study of Hybrid Gifting

Hyosun Kwon, Boriana Koleva, Steve Benford
article en

Abstract

Despite the prevalence of digital gifting, designing meaningful and emotionally engaging digital gifts remains a challenge. One promising approach is Hybrid gifting, which combines digital and physical elements to improve the perceived value of gifts and provide opportunities for interpersonalisation. However, there is limited understanding of how hybridity shapes the dynamics of gifting in everyday contexts. To explore this, we developed a connected coffee machine prototype as a technology probe to study how givers personalise hybrid gifts and how recipients experience them. A study with seven pairs in intimate relationships revealed key insights: hybridity fosters slow, deliberate engagement; supports personalisation aligned with daily routines; grants recipients autonomy in receiving gifts; and reveals tensions between giver anxiety and recipient enjoyment. We discuss design implications for hybrid gifting systems that encourage recipients to savour digital gifts through slow, reflective interactions.

Kookmin University (KR), University of Nottingham (GB)
National Research Foundation of Korea, Engineering and Physical Sciences Research Council
Openalex Percentile: Top 92%
Creativity in Education and Neuroscience
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Savouring Slow Gifts: Reflection from the Field Study of Hybrid Gifting — Hyosun Kwon, Boriana Koleva, et al. · (2025) | TGRS Research Map | TGRS