A Comparative Study on Cyberbullying Behaviors Among Korean and American College Students: Insights from Social Learning Theory and General Strain Theory

Cyberbullying has emerged as a prominent social issue in recent years, affecting individuals across various age groups, including college students. This study aims to shed light on cyberbullying behaviors among American and Korean college students, drawing on the lenses of social learning theory and general strain theory as theoretical frameworks. Two survey data sets of 1067 college students (686 from South Korea and 381 from the U.S.) revealed that the social learning variable of definitions was the key predictor of cyberbullying behaviors for American students, while differential association was the significant predictor for Korean students. General strain variables were found to be not strong predictors of cyberbullying behaviors for American students, while these variables were significant predictors for Korean students. The differences between two college student populations in terms of the effects of theoretical factors on cyberbullying behaviors suggests the necessity of diverse approaches toward cyberbullying preventive strategies.