AI for Business Transformation: on the Target Customers Group and Market
Today’s trade or business development requires the implementation of various types of analytical methods, including artificial intelligence, i.e. landscape analytics, complexityanalytics, descriptive analytics, predictive analytics, and prescriptive analytics, support consumer services and business market development.Retaining consumers among competing companies;Eliminating fraud and risk; Handling market intelligence;Sense technology in business, applying AI for marketing.The role of artificial intelligence in insurance and financial institutions is becoming essential. Artificial intelligence is bringing great trust to people and others.AI interpretability ensures that stakeholders—be it customers, employees, or regulators—can understand and trust the decisions made by AI systems.
Authors
- K. Sivakumar
Publication Details
- Journal
- ComFin Research
- Published
- 2025-03-14
- DOI
- https://doi.org/10.34293/commerce.v13is1-i1-mar.8683
- Primary Topic
- Big Data and Business Intelligence
- Type
- article
- Field-Weighted Citation Impact
- 0.00