The Future of Business with Generative AI Models and Insights
In today's world, fashion is vital because it shapes and reflects consumer behavior and societal trends while also impacting economic activity, cultural expression, and sense of self. Using generative AI to advance business insights and provide a holistic solution for streamlining e-commerce operations and improving the shopping experience for customers in the fashion industry. The suggested framework presents a revolutionary method for applying generative AI to e-commerce, particularly in the fashion sector. Through advanced data analysis and predictive modeling, this framework intends to improve consumer experiences and company strategies by integrating GPT-4 with the Fashion E-commerce User Data dataset. The framework advances fashion e-commerce by utilizing GPT-4. Customer Insight Generation analyses user behavior to provide trend and recommendation insights; Sales Prediction Modeling forecasts trends to optimize inventory and marketing; Intelligent Chatbot Interactions provides individualized, human-like customer support; and Trend Forecasting anticipates future fashion trends to inform strategic planning. This framework provides an effective approach for applying generative AI in business by bridging the gap between state-of-the-art AI models and conventional data analysis methodologies. Prominent results encompass the creation of models for forecasting fashion trends, enhancing consumer segmentation, and refining sales tactics, all propelled by the many insights extracted from the information. This study offers a guide for utilizing AI models such as GPT-4 to improve business outcomes, emphasizing the extensive consequences of generative AI in modeling the future of corporate judgment and client interaction.
Authors
- Manish Sharma (ORCID: https://orcid.org/0000-0002-2131-301X)
- Ayasha Siddiqua
- A. Balakumar
- Rahul Chauhan (ORCID: https://orcid.org/0000-0001-6831-0273)
- V. Selvi
- Shamim Ahmad Khan
Institutions
- Mother Teresa Women's University (IN)
- Glocal University (IN)
- Graphic Era University (IN)
- Jazan University (SA)
Publication Details
- Published
- 2025-02-27
- DOI
- https://doi.org/10.1109/isacc65211.2025.10969226
- Citations
- 2
- Primary Topic
- Big Data and Business Intelligence
- Type
- article
- Field-Weighted Citation Impact
- 4.57