Current Situation and Countermeasures of Chinese TV Drama Development

With the rapid development of China's economy and the continuous progress of media technology, TV dramas, as an important form of cultural entertainment, have become an indispensable part of people's daily life. However, while the current TV drama market is developing rapidly, some problems have also been exposed, such as lack of originality, similarity and plagiarism of plots, and high production costs. By analysing the development status quo of China's TV drama, this paper reveals the existing problems and puts forward corresponding countermeasures, with a view to providing reference for the sustainable development of China's TV drama industry.