Big Data Analytics Capability and Green Supply Chain: Does Supply Chain Visibility and Agility Matter?

In recent years, scholars and practitioners have been more interested in big data analytics capabilities. Though typically understudied, research in this new sector is growing. An enhanced green supply chain can be achieved, according to this article, provided businesses adopt and restructure some of the big data resources and capabilities inside their supply function. 332 managers of supply chain, production, and information systems from shareholder manufacturing companies listed on the Amman Stock Exchange participated in a survey employing a questionnaire. To examine the data, structural equation modeling (SEM) was used. The researched hypotheses were evaluated using Amos V.22. The empirical findings demonstrate how supply chain visibility and agility, as well as green supply chain, are influenced by big data analytics capability. Green supply chains have an impact on supply chain agility and visibility. Additionally, the influence of big data analytics capabilities on green supply chains is mediated by supply chain visibility and agility. Additionally, the results provide managers with concrete evidence that enhancing supply visibility and agility via BDAC development can increase the degree of GSC.