Linear Regression Model Construction and Path Optimization of Digital Transformation of Enterprise Financial Management in Digital Economy

In the era of digital economy, the digital transformation of enterprise financial management has become an important topic that needs to be studied and solved at present.In this paper, based on analyzing the internal and external drivers on the digital transformation of enterprise financial management, the financial data of 3,498 Shanghai and Shenzhen A-share listed enterprises were obtained using Python technology.Then a fixed effect model was constructed by combining the multiple linear regression model to analyze the degree of influence of internal and external drivers on the level of digital transformation of enterprise financial management.Policy support, digital technology environment, leadership support, team awareness, and digital technology investment all have a significant effect at the 1% level on the level of digital transformation of enterprise financial management.Among them, the influence of digital technology investment is the largest, that is, every 1 percentage point increase in the enterprise's digital technology investment in financial management, the level of digital transformation of enterprise financial management will increase by 0.204 percentage points.And there is significant regional and equity heterogeneity in the level of digital transformation of enterprise financial management, and the effect of digital transformation of financial management is stronger in the eastern region and state-owned enterprises.Therefore, in the era of digital economy, enterprises need to build a digital financial management system, strengthen cross-departmental collaboration and communication, and combine composite talents to realize the digital transformation of financial management.