Virtual Try-On in E-Commerce: Challenges and Future Scope

Abstract: The purpose of the study is to analyze the impact of Virtual Try-On (VTO) technology on the market of e-commerce. The study shows an online retail application with VTO capabilities which was developed in React.js on the frontend, Node.js on the backend, and MongoDB for the database. The used RapidHub API was not an exception since it employs basic 2D compositions that lack realism. AI-driven innovations will have a great impact on user experience customization and interactivity, which will lower return rates and improve customer trust. This research also explains the application of modern technology such as deep learning and computer vision to increase the responsiveness and overall demand of virtual try-on capabilities.