An Ethical Perspective on Greenwashing

Ruchi Verma performs as an Assistant Professor at Lovely Professional University, India to teach Human Resource Management subjects. Her more than twelve years devoted to teaching and research has enabled her to progress understanding of ethical needs in businesses. The author of the book chapter titled An Ethical Perspective on Green Washing is Ruchi Verma. She obtained her Doctorate in Human Resource Management from Himachal Pradesh University’s Shimla campus. The author possesses UGC-NET certification alongside many articles published in peer-reviewed journals that examine Human resource evolutions. Riya Jaswal is a student in Lovely Professional University, India, to pursue an MBA in Financial Consulting and Marketing. Her dedication to learning the fundamentals of innovation and business is evident in her academic path. Riya hopes to make a significant contribution to her chosen field by combining analytical thinking with creative problem-solving. Beyond her academic endeavors, she places a high importance on flexibility, collaboration, and effective communication, all of which are essential components of her professional philosophy. Chanchal yadav is a student in Lovely Professional University, India, to pursue an MBA in financial Consulting and Marketing. She is passionate about understanding the core principles of innovation and business, demonstrating a strong commitment to academic excellence. With a keen analytical mindset and a creative approach to problem-solving, Chanchal aspires to make a meaningful impact in her field. In addition to her academic pursuits, she values adaptability, teamwork, and strong communication skills, which form the foundation of her professional outlook.