Evaluating the awareness of Green Finance among University Students

While green finance is crucial to achieve sustainability, many university students are unaware of its concepts and advantages. Using a structured survey, this study evaluates the knowledge, investment behaviour and exposure of students to sustainable finance. Key findings show a large financial literacy gap, dependence on informal sources, and difficulties discerning true green investments. The study highlights education strategies, policy incentives, and partnerships with the private sector as key underpinnings to that market shift, and global shifts toward more environmentally responsible investment practices. Keywords: Green Finance, Sustainable Finance, Financial Literacy, Students, Investment Behaviour, Climate Finance, ESG, Sustainability, Responsible Investing.