The Effect Of Financial Literacy, Investment Knowledge, And Loss Aversion Bias On Mutual Fund Investment Interest In Bengkulu City

There has been an increase in the number of investors in Indonesia as of 2022. In addition to increasing the number of investors, there has been an increase in Indonesia's financial literacy. The increase in financial literacy has occurred throughout Indonesia and Bengkulu City has also increased. This is accompanied by several variables that support to see the relationship between variables of financial literacy, investment knowledge and loss aversion bias in increasing the interest of the number of investors.So that it gets the conclusion that there is an influence of financial literacy and investment knowledge on interest in doing mutual fund investment activities in Bengkulu City. While the variable loss aversion bias does not have a significant effect on interest mutual fund investment activities.