Packaging of organic fertilizers in circular economy conditions

The aim of the article is to study the influence of the requirements of the green economy on the packaging of organic fertilizers. Analysis results. The transition to a circular economy offers many benefits. Among them are the conservation of resources, ecology, increasing the competitiveness of enterprises and the development of the economy, improving the well-being of the population. Enterprises of all sectors of the economy already need to take into account the requirements of the transition to a green economy and plan their activities accordingly. In part, this also applies to the problem of packaging and the materials used for it. After all, in the future, it is required to reduce single-use packaging and move to the reuse of raw materials, collection, sorting and processing of packaging materials for use in production in accordance with the requirements of the circular economy. The transition of agricultural enterprises to the use of organic fertilizers meets the conditions of the green course and the "farm to fork" strategy, which consists in the development of a fair, healthy and ecologically clean food system. The strategy requires reducing the use of chemicals for plant treatment and fertilizers. The packaging of organic fertilizers in accordance with the requirements of the circular economy and the green course is a reasonable addition to the management of the marketing product policy of fertilizer manufacturers. The criteria for planning the packaging of organic fertilizers have been defined, taking into account the requirements of the circular economy and the European Green Course. The importance of the introduction of the extended producer responsibility mechanism in Ukraine was determined. Packaging professionals around the world are researching and looking for innovative packaging. They often aim to develop strong materials while reducing the amount of plastic used. The requirements of the green course and the circular economy stimulate innovation in this direction. Therefore, it is advisable for producers of organic fertilizers to monitor the achievements of the global packaging market and implement effective, safe, ecological packaging for their products in a timely manner. Conclusions and perspectives for further research. The problem of packaging waste is one of the most significant for the preservation of ecology, since its impact on the environment has reached critical proportions. Enterprises must plan product packaging in accordance with the requirements of the circular economy. Although the extended producer responsibility mechanism has not yet been implemented in Ukraine, steps in this direction are already underway. Producers of organic fertilizers can already switch to a system of full social and ethical responsibility, producing not just ecological products, but also in packaging that is made from secondary raw materials and consists of complete processing. At the same time, there is no need to use excessive packaging, try to minimize the use of raw materials, materials and the complexity of packaging as much as possible.

Authors

Publication Details

Journal
Marketing and Digital Technologies
Published
2024-09-19
DOI
https://doi.org/10.15276/mdt.8.3.2024.1
Primary Topic
Agriculture and Biological Studies
Type
article
Field-Weighted Citation Impact
0.00
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Packaging of organic fertilizers in circular economy conditions

Maryna Kirnosova
Marketing and Digital Technologies
Agriculture and Biological Studies
article

Packaging of organic fertilizers in circular economy conditions

Maryna Kirnosova
article en

Abstract

The aim of the article is to study the influence of the requirements of the green economy on the packaging of organic fertilizers. Analysis results. The transition to a circular economy offers many benefits. Among them are the conservation of resources, ecology, increasing the competitiveness of enterprises and the development of the economy, improving the well-being of the population. Enterprises of all sectors of the economy already need to take into account the requirements of the transition to a green economy and plan their activities accordingly. In part, this also applies to the problem of packaging and the materials used for it. After all, in the future, it is required to reduce single-use packaging and move to the reuse of raw materials, collection, sorting and processing of packaging materials for use in production in accordance with the requirements of the circular economy. The transition of agricultural enterprises to the use of organic fertilizers meets the conditions of the green course and the "farm to fork" strategy, which consists in the development of a fair, healthy and ecologically clean food system. The strategy requires reducing the use of chemicals for plant treatment and fertilizers. The packaging of organic fertilizers in accordance with the requirements of the circular economy and the green course is a reasonable addition to the management of the marketing product policy of fertilizer manufacturers. The criteria for planning the packaging of organic fertilizers have been defined, taking into account the requirements of the circular economy and the European Green Course. The importance of the introduction of the extended producer responsibility mechanism in Ukraine was determined. Packaging professionals around the world are researching and looking for innovative packaging. They often aim to develop strong materials while reducing the amount of plastic used. The requirements of the green course and the circular economy stimulate innovation in this direction. Therefore, it is advisable for producers of organic fertilizers to monitor the achievements of the global packaging market and implement effective, safe, ecological packaging for their products in a timely manner. Conclusions and perspectives for further research. The problem of packaging waste is one of the most significant for the preservation of ecology, since its impact on the environment has reached critical proportions. Enterprises must plan product packaging in accordance with the requirements of the circular economy. Although the extended producer responsibility mechanism has not yet been implemented in Ukraine, steps in this direction are already underway. Producers of organic fertilizers can already switch to a system of full social and ethical responsibility, producing not just ecological products, but also in packaging that is made from secondary raw materials and consists of complete processing. At the same time, there is no need to use excessive packaging, try to minimize the use of raw materials, materials and the complexity of packaging as much as possible.

Marketing and Digital TechnologiesVol. 7(3)
Openalex Percentile: Top 48%
Agriculture and Biological Studies
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