Metaheuristics for Automating Performance Measurement in Management
The “metaverse” is a novel concept that imagines a fully immersive virtual world where users can interact, communicate, and conduct business. The “metaverse” is an idea that represents the most immersive type of virtual world, one in which we can interact and exchange information with others or do business. However, with the further development of and wider applications for the metaverse, its effects on both corporate culture and communication are expected to be increasingly felt. A: This is a research project to explore how the metaverse affects corporate communication and culture. From the literature review, it can be seen that the metaverse will change how businesses operate-it not only creates new remote work and virtual gatherings, but also encourages greater social engagement; teamwork; and communication. These findings are supported by a second study, which showed that the metaverse improved working culture and communication. These results imply that if companies are to achieve maximum value from the metaverse opportunities, they will need to actively prepare for some of these changes.
Authors
- S. Paramasamy
- R. Mahalakshmi
- Haider Alabdeli
- A. Mounika Rajeswari
- Yadala Kamala Raju
- B. R. Supreeth
Institutions
- Iraqi University (IQ)
- CMR University (IN)
- Saveetha University (IN)
Publication Details
- Published
- 2025-02-13
- DOI
- https://doi.org/10.1109/ic363308.2025.10956175
- Primary Topic
- Digital Transformation in Industry
- Type
- article
- Field-Weighted Citation Impact
- 0.00