Place Branding by Local Enterprises: Explorations from Initiatives in the Sake Industry

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Publication Details

Journal
International Journal of Marketing & Distribution
Published
2025-01-01
DOI
https://doi.org/10.5844/jsmd.27.4_21
Primary Topic
Diverse Aspects of Tourism Research
Type
article
Field-Weighted Citation Impact
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article

Place Branding by Local Enterprises: Explorations from Initiatives in the Sake Industry

Yoshihiro Yamasaki, Yoshihiro Shoji
International Journal of Marketing & Distribution
Diverse Aspects of Tourism Research
article

Place Branding by Local Enterprises: Explorations from Initiatives in the Sake Industry

Yoshihiro Yamasaki, Yoshihiro Shoji
article en

Abstract

No abstract available for this paper.
International Journal of Marketing & DistributionVol. 27(4)
Matsuyama University (JP), Kaishi Professional University
Openalex Percentile: Top 90%
Diverse Aspects of Tourism Research
DOIOpen Access PDFOpenAlex
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Place Branding by Local Enterprises: Explorations from Initiatives in the Sake Industry — Yoshihiro Yamasaki, Yoshihiro Shoji · International Journal of Marketing & Distribution (2025) | TGRS Research Map | TGRS