Assessing Crash Reduction at Stop-Controlled Intersections: A Before-After Study of LED-Backlit Signs Using Crash and Conflict Data

This study evaluates the impact of light-emitting diode (LED) illuminated signs, known as active road signs, on road safety at urban intersections. Transportation safety specialists emphasize the importance of visibility and placement of signage. LED signs are increasingly deployed at accident-prone locations to improve safety and regulate traffic. This study focuses on stop-controlled intersections (SCIs) in Montréal, Québec, to propose a new backlit sign for evaluation. An unbiased experiment utilizing multinomial logistic regression (MNL) was designed to compare drivers’ reactions to different signage. Microscopic models based on observed turning movement counters (TMCs) were calibrated for conflict estimation using a genetic algorithm (GA). Generalized linear models (GLMs) estimated accident and conflict frequencies under different treatment scenarios. The results showed significant conflict reductions at intersections with LED-backlit signs (BLSs), including 65.5% at night and 46.8% in daylight. Pedestrian crossing conflicts decreased by 55.6% and 27.8%. This study introduces an evaluation framework that integrates driver compliance behavior into simulation and crash modeling to assess a newly designed BLS treatment. It provides a framework for assessing safety treatments in contexts where crash data are limited. Findings offer insights for improving SCIs and enhancing transportation safety using LED stop signs.