User Experience Analysis of Sports Applications Using Usability Testing and the System Usability Scale (SUS)

The popularity of sports applications has compelled the developers to improve user experience and design. However, regardless of the fact that the AYO Indonesia had a rating of 4.9 and over 100,000 downloads, there is a usability problem that hinders user satisfaction. This research fills this gap by applying the System Usability Scale (SUS) in a combined method in Usability Testing to address critical issues affecting user satisfaction. Data collection involved the distribution of SUS questionnaires to 100 participants using Google Form for quantitative data and Usability Testing for qualitative data using 10 participants where they interacted with the app directly. The final score that was obtained in this case where the SUS was done was 67, whereas in Usability Testing Learnability score was 100%, Efficiency result was 93.12%, Memorability score was 78.9%, Error scored 0,05 and the Satisfaction score was 67 obtained from the SUS. These results provide novelty into combination of the System Usability Scale (SUS) and usability testing, offering a more comprehensive evaluation of user experience for sports applications, contributions of this study include the identification of critical usability issues in sports apps and specific recommendations for improving user interaction and satisfaction with the AYO Indonesia app.