A Study on Startup Financing and Working Capital Management: A Case Study of Crickbug Private Limited Mragank Misra

Startup financing and working capital management are pivotal for the success and sustainability of early-stage ventures. This research aims to delve into the financial dynamics of Crickbug Private Limited—a company focused on providing institutional supplies to schools. The paper presents a comprehensive analysis of startup financing options, working capital components, challenges, and real-world applications. Using a case study approach, the research highlights Crickbug’s strategic use of internal and external funds, management of liquidity, and financial discipline. The insights from this study can assist entrepreneurs, academicians, and policy-makers in understanding effective financial management techniques for startups.