Application of Digital Technologies for Sustainable Product Management in a Circular Economy

The integration of digital technologies (DTs) into sustainability practices is transforming product management within a circular economy (CE). This research investigates the application of mobile applications, smart devices, and digital tracking systems to enhance resource efficiency. A quantitative approach was adopted, employing statistical techniques such as ANOVA and regression analysis to evaluate the correlation between awareness and adoption of DTs. The study finds a moderate awareness of DTs, but this does not strongly correlate with adoption, indicating that factors like accessibility, ease of use, and organizational support are more critical in encouraging usage. Sectoral differences were also observed, with industries such as technology and waste management exhibiting higher digital engagement compared to more traditional sectors like manufacturing. The findings suggest that improving digital literacy, investing in infrastructure, and formulating targeted policies could enhance DT adoption, thus advancing sustainability goals in a circular economy. Keywords— Digital technologies, sustainability, circular economy, resource efficiency, blockchain, IoT.