COULD AI HALLUCINATIONS INDUCE STRATEGIC THINKING?

AI processes in general, and generative AI interactions in particular, could lead to hallucinations. Hallucinative AI statements are incorrect or misleading information resulting from a search by the AI model in malignant or inaccurate databases or an aberrant investigative approach. These hallucinations could vary in shape and structure, but one can consider a hallucination ―anytime an AI responds incorrectly to a prompt that it should be able to respond correctly to.‖ The outcome statements are presented as facts and provided within a factual context despite their flaws. The impact of hallucinative statements is, according to contemporary views, overwhelmingly negative. Non facts and quasi facts could mislead research, undermine outcomes, or blur conclusions. And are looked at as a damaging force. Yet hallucinative AI outcomes could have a positive side. This will be the focus of the following analysis. The hypothesis here is that ―Generative AI derived hallucinations could have a positive impact on the process and outcomes of business strategic thinking.‖ The article starts with an exploration of the very concept of Generative AI derived hallucinations. Analysis describes the triggers, the process, the outcome, and the possible corrective measures. Analysis goes further to explore the possible link between hallucinative Generative AI outcomes and the process of strategic thinking in business. Link between hallucination driven scenarios and the very formulations of strategies in a business context is then explored. The outcome is a set of hypotheses that relate hallucinations to the process and outcome of business strategy formulation. Sources of basic analysis vary but work done on Generative AI hallucinations is explored. Strategic thinking concepts and their relationship to the Generative AI hallucinative outcome are also explored.