Syntactic and Phraseological Means of Speech Influence in Anti-Russian Propaganda

Aim. To identify the most effective and frequent means of speech influence within the syntactic and phraseological levels of the linguistic hierarchy in the discourse of modern anti-Russian propaganda deployed by the Western countries and Ukraine. Methodology . The study provides the analysis of the media articles in English, German and Ukrainian languages for the period from February 24, 2022 to August 12, 2024 related to the special military operation of the Armed Forces of the Russian Federation. The following general scientific methods were used in the presented scientific project: discourse analysis, content analysis, continuous sampling technique, method of linguistic description and interpretation, cognitive and contextual analysis. Results. The study reveals that the most frequent means of speech influence in anti-Russian propaganda are units of the syntactic level on the grounds of the pragmatic influencing potential of these units, as well as their ability to influence the perception of the situation by the recipient. Research implications . The article identifies the manipulative speech means influencing pragmatic potential of anti-Russian propaganda in the Western and Ukrainian media. The analysis has revealed that the linguistic potential at the level of syntax and phraseology is an effective means of manipulative influence. The result of this research can serve in the development of a manual on productive measures to counter anti-Russian propaganda carried out by the media of the West and Ukraine within the framework of propaganda discourse.