Real-time analytics: Transforming the digital economy

Real-time analytics has emerged as a transformative force in the digital economy, revolutionizing how organizations process and act on data across multiple sectors. This comprehensive article delves into the impact of real-time analytics across e-commerce, financial technology, cybersecurity, and emerging technological trends. In e-commerce, real-time analytics enables sophisticated personalization and dynamic pricing strategies, enhancing customer experiences and operational efficiency. The fintech sector leverages these capabilities for improved fraud detection and risk management, while cybersecurity frameworks benefit from enhanced threat detection and response mechanisms. The integration of edge computing and artificial intelligence further amplifies these capabilities, pointing toward a future where instantaneous data processing and decision-making become the norm across industries.

Authors

Publication Details

Journal
World Journal of Advanced Research and Reviews
Published
2025-04-13
DOI
https://doi.org/10.30574/wjarr.2025.26.1.1168
Primary Topic
Big Data and Business Intelligence
Type
article
Field-Weighted Citation Impact
0.00
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article

Real-time analytics: Transforming the digital economy

Pavan Surya Sai Koneru
World Journal of Advanced Research and Reviews
Big Data and Business Intelligence
article

Real-time analytics: Transforming the digital economy

Pavan Surya Sai Koneru
article en

Abstract

Real-time analytics has emerged as a transformative force in the digital economy, revolutionizing how organizations process and act on data across multiple sectors. This comprehensive article delves into the impact of real-time analytics across e-commerce, financial technology, cybersecurity, and emerging technological trends. In e-commerce, real-time analytics enables sophisticated personalization and dynamic pricing strategies, enhancing customer experiences and operational efficiency. The fintech sector leverages these capabilities for improved fraud detection and risk management, while cybersecurity frameworks benefit from enhanced threat detection and response mechanisms. The integration of edge computing and artificial intelligence further amplifies these capabilities, pointing toward a future where instantaneous data processing and decision-making become the norm across industries.

World Journal of Advanced Research and ReviewsVol. 26(1)
Openalex Percentile: Top 89%
Big Data and Business Intelligence
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