EVALUATION OF STRATEGY EFFECTIVENESS IN THE CONTEXT OF HARMONIOUS DEVELOPMENT

In today's world, where sustainable growth and harmonious development have become key priorities for society, evaluating strategy effectiveness is gaining particular relevance. It is due to the increasing scarcity of natural, financial, and other resources, as well as the intensifying modern challenges shaped by climate change, digital transformation, demographic shifts, and social inequality. Businesses, governments, and communities face the challenge of balancing economic, social, and environmental development, aiming to increase the flow of aggregate Hicks-Lindahl income. Determining optimal strategic approaches in harmonious development requires a comprehensive analysis that considers short-term benefits and long-term consequences for societal well-being and the environment. This article aims to explore the essence and characteristics of evaluating the effectiveness of strategies in the context of harmonious development.