Impact Analysis of The Revitalization of Auction Warehouse Market in Bandar Lampung in Terms of Traders' Welfare

The revitalization of the Auction Warehouse Traditional Market is a strategic step by the Bandar Lampung City government to encourage long-term community economic activities. This study aims to analyze the impact of physical market revitalization on the welfare of traders using qualitative methods with a descriptive approach and purposive sampling techniques. The results of the study show that revitalization involves the planning, construction, problem solving, opening of markets, and dismantling temporary shelters (TPS). Physically, the market is now more modern, neat, clean, has regular parking, and guaranteed security thanks to the installation of CCTV in each block. Meanwhile, non-physical revitalization includes improving market management, such as facilities, layout, financing, and traders' rights and obligations. Positive impacts include an increase in traders' income compared to the TPS period, new job opportunities, and the status of legal traders with booth book ownership. In addition, revitalization improves social interaction between traders and market management. However, some obstacles still exist, such as suboptimal land utilization, suboptimal facilities, and high operational costs. On the other hand, there are negative impacts such as traders' complaints about rising electricity costs and service charges, which affect their income. Nevertheless, the revitalization of the Auction Warehouse Market has succeeded in increasing the feasibility of the business with better facilities, adequate security, and a more comfortable market environment.