Competitiveness analysis Kuzbasskhleb LLC
This article evaluates the competitiveness of a business entity that operates in the food industry (production of bread and flour confectionery). The relevance lies in the fact that in modern conditions, competitiveness analysis is one of the most important aspects of the effectiveness of both production and trading enterprises, due to the fact that it is the results of competitiveness analysis that make it possible to make a decision on the release of new products or the improvement of the quality properties of already manufactured products.
Authors
- V. K. Mashkovskaya
Publication Details
- Published
- 2025-03-25
- DOI
- https://doi.org/10.33920/vne-3-2502-10
- Primary Topic
- Engineering and Environmental Studies
- Type
- article
- Field-Weighted Citation Impact
- 0.00