Irrationality-Aware Human Machine Collaboration: Mitigating Alterfactual Irrationality in Copy Trading

Artificial intelligence (AI) algorithms are trained on human-generated data, but what if that data reflects irrational human decision making? To tackle this challenge, Shen et al. developed a new irrationality-aware human-machine collaboration (IA-HMC) framework, designed to help AI recognize and adapt to human irrationality. A key concept introduced in this framework is “alterfactual irrationality”—a term used to describe human decisions influenced by irrelevant alternatives. The researchers applied this idea to copy trading, a popular investment strategy where everyday investors (followers) mimic the trades of expert traders. They identified two major irrational behaviors affecting followers: herding behavior—blindly following others without independent analysis; and identity bias—making investment choices based on who made the trade rather than its actual merit. By developing irrationality-aware machine learning methods, the study showed that AI can help followers make better trading decisions. Their approach led to a 49% improvement in success rates compared to human decisions alone and a 10.2% improvement over previous AI-driven methods. This research presents an innovative approach in human-AI collaboration, showing that for AI to truly align with human needs, it must first learn to account for and correct human irrationality.

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Publication Details

Journal
Information Systems Research
Published
2025-04-09
DOI
https://doi.org/10.1287/isre.2023.0591
Citations
2
Primary Topic
Auction Theory and Applications
Type
article
Field-Weighted Citation Impact
4.21
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article

Irrationality-Aware Human Machine Collaboration: Mitigating Alterfactual Irrationality in Copy Trading

Wei Jiang, Zhiqiang Zheng, Zhe Shen
2 citations
Information Systems Research
Auction Theory and Applications
4.21
article

Irrationality-Aware Human Machine Collaboration: Mitigating Alterfactual Irrationality in Copy Trading

Wei Jiang, Zhiqiang Zheng, Zhe Shen
article en
2 citations

Abstract

Artificial intelligence (AI) algorithms are trained on human-generated data, but what if that data reflects irrational human decision making? To tackle this challenge, Shen et al. developed a new irrationality-aware human-machine collaboration (IA-HMC) framework, designed to help AI recognize and adapt to human irrationality. A key concept introduced in this framework is “alterfactual irrationality”—a term used to describe human decisions influenced by irrelevant alternatives. The researchers applied this idea to copy trading, a popular investment strategy where everyday investors (followers) mimic the trades of expert traders. They identified two major irrational behaviors affecting followers: herding behavior—blindly following others without independent analysis; and identity bias—making investment choices based on who made the trade rather than its actual merit. By developing irrationality-aware machine learning methods, the study showed that AI can help followers make better trading decisions. Their approach led to a 49% improvement in success rates compared to human decisions alone and a 10.2% improvement over previous AI-driven methods. This research presents an innovative approach in human-AI collaboration, showing that for AI to truly align with human needs, it must first learn to account for and correct human irrationality.

Information Systems ResearchVol. 36(4)
The University of Texas at Dallas (US), Shanghai Jiao Tong University (CN)
Openalex Percentile: Top 7%
Auction Theory and Applications
4.21
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Irrationality-Aware Human Machine Collaboration: Mitigating Alterfactual Irrationality in Copy Trading — Wei Jiang, Zhiqiang Zheng, et al. · Information Systems Research (2025) | TGRS Research Map | TGRS