Research on the Impact Mechanism of Digital Transformation on Enterprise Technology Standardization Capability

基于2013~2022年中国沪深A股上市公司数据，通过企业年度报告中“数字化转型”相关关键词的文本挖掘，研究数字化转型对企业参与技术标准制定的影响及其内在机制。研究发现，数字化转型显著提升了企业参与标准制定的能力，其作用主要通过技术创新的中介效应和协同效应实现。经过替换变量等一系列稳健性检验后，结论仍然存在。进一步研究发现，东部地区和高新技术企业数字化转型对企业参与技术标准制定的影响更为显著，而中西部地区和非高新技术企业的这一效果有限；此外，市场化程度较高的地区更能释放数字化转型的效能。本文为揭示数字化转型与技术标准化能力之间的关系提供了理论支撑，并为政府和企业制定协同发展的政策和战略提供了实践启示。Based on data from China’s Shanghai and Shenzhen A-share listed companies from 2013 to 2022, this study employs text mining techniques on corporate annual reports to extract keywords related to “digital transformation” and examines its impact on firms’ participation in technical standard-setting, along with its underlying mechanisms. The findings reveal that digital transformation significantly enhances firms’ ability to engage in standard-setting, primarily through the mediating and synergistic effects of technological innovation. The conclusions remain robust after a series of robustness tests, including variable replacements. Further analysis indicates that the impact of digital transformation on standard-setting is more pronounced in firms located in eastern regions and in high-tech industries, while this effect is weaker in firms in central and western regions and in non-high-tech industries. Additionally, the positive effect of digital transformation is more evident in regions with a higher degree of marketization. This study provides theoretical insights into the relationship between digital transformation and technological standardization and offers practical implications for policymakers and enterprises to formulate coordinated development strategies.