STRATEGIC MANAGEMENT OF TERRITORIAL DEVELOPMENT: INDICATIVE PLANNING AND ITS ROLE IN REGIONAL POLICY

The article presents the essence of the concept of indicative planning as a type of strategic management. Groups of indicators used in the framework of indicative planning methodologies are presented. The emphasis is on the regional level of indicative planning. The advantages of indicative planning are discussed, including its flexibility, focus on long-term goals and the ability to adapt to changing conditions. The main risks and limitations are identified, such as the complexity of coordination between management levels, insufficient transparency and potential data manipulation. A conclusion is made about the need to improve the methodology of indicative planning to increase its effectiveness in regional strategic management.