Failures and Wins of Service Design in Large Product Organisations
You start to work with a well-known large product company, excited to see how the magic behind the curtains happens. On your first day in the project, you get an invitation to a one-and-a-half hour ‘Product topic kick-off workshop’ video call. The meeting, originally planned for six people, now has 17 invitees and no agenda. Nonetheless, you’re eager to start the collaboration. After the meeting, you are still not sure what the product topic is about, who were the people that were talking most of the time and what the next steps are.
Authors
- Ján Schneider (ORCID: https://orcid.org/0000-0001-8578-6409)
- Pekka Laitinen
- Anna Kholina
Publication Details
- Journal
- Touchpoint
- Published
- 2025-04-07
- DOI
- https://doi.org/10.30819/touchpoint.16-1.16
- Primary Topic
- Service and Product Innovation
- Type
- article
- Field-Weighted Citation Impact
- 0.00