Outcome-Based Collaboration Strategy for Designing a Hardware-as-a-Service: Evolving collaboration from ‘Discovery blueprint’ to ‘Service go-live’

RideBuddy is a unique intrapreneurial initiative within Bosch, a multinational engineering and technology company based in Germany. Unlocking value and demonstrating service design impact wouldn’t have been possible without a well-developed collaboration strategy. In this article, we present our learnings on how collaboration was built from the ground-up and has been evolving while designing a␁Hardware-as-a-Service (HaaS) within a product organisation.