Dilemma and Opportunity of Ideological and Political Work in Colleges and Universities Under the Influence of Pan-entertainment

The rapid development of Internet technology has given birth to the prevalence of pan-entertainment, which shocks the mindsets of college students. Driven by capital, the essence of entertainment is increasingly distorted, utilitarian and vulgar. Students’ original time and space for learning and thinking have been encroached, resulting in deviations in their thoughts, and even negative effects on their value judgments and choices. In this regard, universities must fully play the function of education as the main body, fully use the Internet as a new communication tool, and spread positive energy and correct values, so as to guide students to establish a correct outlook on the world, life and values. It is necessary to firmly hold the dominance of students’ thoughts, improve their ideological understanding and raise their moral realm through diversified educational methods. Teachers should integrate the theory of socialism with Chinese characteristics into classroom teaching, and make students realize the seriousness and importance of decent thoughts through case analysis. Students should be guided to realize the negative effects of entertainment, and cultivate their critical thinking and independent thinking so that they can keep sober and make correct value judgments in complicated entertainment information.