YOUTH COMPETITION OF CREATIVE WORKS AS A MECHANISM OF MODERN MUSEUM DEVELOPMENT

The article presents an analysis of the results of the All-Russian competition of creative projects “Youth and Museum” organized by the Earth Science Museum of Lomonosov Moscow State University and the V.I. Vernadsky Non-Governmental Ecological Foundation within the framework of the MSU Development Program in 2024. Our methodology for holding such competition events, its content and results are described. The results of a survey of the visitors of the All-Russian Festival “Science 0+” on the works of the competition winners are presented. Recommendations are given for organizing and holding of competitions aimed at attracting young people to the study of natural science topics through the museum sphere. The possibility of using competitions to stimulate interest in museum activities and the further development of a modern museum is discussed.