SPECIFICITY OF GUILT, SHAME, AND EMBARRASSMENT IN NORTH AMERICAN AND GERMAN CULTURES: CORPUS DATA

The article employs a corpus-based methodology that has been used to identify the peculiarities of the conceptual structures of the emotion concepts SHAME, GUILT, and EMBARRASSMENT in North American vs. SCHAM, SCHULD, and VERLEGENHEIT in German cultures. The application of the methodology involved qualitative and quantitative analysis of samples formed on the basis of English (COCA) and German (DWDS) corpora, allowing the determination the level of cross-cultural equivalence of these emotion concepts.