AI-Powered Consumer-Generated Insights for Product Innovation

This research explores how AI-powered consumer-generated insights (CGI) enhance product innovation by analyzing unstructured data from reviews, social media, and visual content. Using natural language processing (NLP) and machine learning (ML), the study examines AI's role in identifying trends, accelerating development, and improving customer-centric design. Through case studies and data analysis, it evaluates AI's effectiveness while addressing challenges like data privacy and algorithmic bias. The findings aim to provide businesses with a practical framework for leveraging AI-driven insights responsibly, offering actionable strategies for faster, more innovative product development.

Authors

Publication Details

Journal
Mikailalsys Journal of Advanced Engineering International
Published
2025-04-07
DOI
https://doi.org/10.58578/mjaei.v2i2.5335
Primary Topic
Big Data and Business Intelligence
Type
article
Field-Weighted Citation Impact
0.00
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article

AI-Powered Consumer-Generated Insights for Product Innovation

Ajoke A. Asunmonu
Mikailalsys Journal of Advanced Engineering International
Big Data and Business Intelligence
article

AI-Powered Consumer-Generated Insights for Product Innovation

Ajoke A. Asunmonu
article en

Abstract

This research explores how AI-powered consumer-generated insights (CGI) enhance product innovation by analyzing unstructured data from reviews, social media, and visual content. Using natural language processing (NLP) and machine learning (ML), the study examines AI's role in identifying trends, accelerating development, and improving customer-centric design. Through case studies and data analysis, it evaluates AI's effectiveness while addressing challenges like data privacy and algorithmic bias. The findings aim to provide businesses with a practical framework for leveraging AI-driven insights responsibly, offering actionable strategies for faster, more innovative product development.

Mikailalsys Journal of Advanced Engineering InternationalVol. 2(2)
Openalex Percentile: Top 90%
Big Data and Business Intelligence
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