The Impact of Identity on Altruism

The paper explores how identity influences altruistic behavior through an experimental approach. The study uses a new version of the dictator game to assess whether participants are more likely to donate when they share a similar identity with the recipients. The paper builds on existing literature, hypothesizing that individuals are more inclined to act altruistically towards those with whom they share an identity. The research involves university students in a controlled laboratory setting, examining the effects of various identities such as nationality, race, religion, and political affiliation on donation behavior. The findings suggest that identity significantly impacts altruistic tendencies, with participants showing a higher willingness to donate to recipients who share their identity. This insight has practical implications for charitable organizations and government agencies in enhancing the effectiveness of fundraising campaigns and fostering national identity.

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Publication Details

Journal
Communications in Humanities Research
Published
2025-04-07
DOI
https://doi.org/10.54254/2753-7064/2024.21748
Primary Topic
Religion, Spirituality, and Psychology
Type
article
Field-Weighted Citation Impact
0.00
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article

The Impact of Identity on Altruism

Zihang Fan
Communications in Humanities Research
Religion, Spirituality, and Psychology
article

The Impact of Identity on Altruism

Zihang Fan
article en

Abstract

The paper explores how identity influences altruistic behavior through an experimental approach. The study uses a new version of the dictator game to assess whether participants are more likely to donate when they share a similar identity with the recipients. The paper builds on existing literature, hypothesizing that individuals are more inclined to act altruistically towards those with whom they share an identity. The research involves university students in a controlled laboratory setting, examining the effects of various identities such as nationality, race, religion, and political affiliation on donation behavior. The findings suggest that identity significantly impacts altruistic tendencies, with participants showing a higher willingness to donate to recipients who share their identity. This insight has practical implications for charitable organizations and government agencies in enhancing the effectiveness of fundraising campaigns and fostering national identity.

Communications in Humanities ResearchVol. 56(1)
The University of Sydney (AU)
Openalex Percentile: Top 91%
Religion, Spirituality, and Psychology
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