INNOVATIVE APPROACHES IN THE OP-ERATIONS OF AUTOMOTIVE DEALER-SHIP CENTERS AS A FACTOR OF SUS-TAINABLE DEVELOPMENT IN RUSSIA’S TRANSPORT SECTOR AND REGIONS

The article is devoted to innovative approaches in the operations of automotive dealership centers aimed at ensuring the sustainable development of Russia’s transport sector and its regions. Amid the global environmental crisis, key transformation directions for the sector include ecologization, digitalization, and the adoption of advanced technologies. The study analyzes the environmental impact of road transport, including emissions of pollutants and greenhouse gases, as well as the generation of technogenic waste. Current environmental challenges are identified. Special attention is given to the role of dealership centers as intermediaries between automobile manufacturers, consumers, and government regulators in shaping a sustainable automotive transport system. Practical measures for their modernization are proposed, including the transition to environmentally friendly vehicles, management of technogenic waste from the automotive service system, expansion of vehicle recycling programs, and digital solutions for optimizing automotive service processes and reducing the carbon footprint. The implementation of these measures will not only minimize the negative impact of road transport on the environment but also enhance the efficiency of automotive dealership centers.