The Visual Art Characteristics of Chinese Qing Dynasty Export Fans in the Cultural and Philosophical Perspective

Abstract: The Qing Dynasty export fans resulted from 18th and 19th-century East-West cultural exchanges. Their uniqueness stems from the development of an export-focused art culture during the Ming and Qing dynasties and the advent of East-West trade in the globalization era. These fans blend cultural and commercial significance, warranting extensive research. This paper employs a literature review and observational method, with “From aesthetic form to philosophical concept as its core logic, to visually analyze a range of export fans”. Cultural aesthetics research is shifting from inter-subjectivity to inter-culturality. Visual aesthetics in cultural philosophy maintain universality, now expressed as inter-cultural universality, suggesting that Chinese research is moving towards a cultural philosophy perspective, indicative of a necessary evolution in visual aesthetics.