Artificial Intelligence in Marketing and Its Conceivable Effects on Economic Development
Artificial intelligence symbolises a computer's or robot's potential to do tasks often accomplished by intelligent beings. The word refers to an initiative aimed at developing tools with intellectual cognitive abilities, such as reasoning, understanding meaning, generalising, and learning from previous experiences. Experts around are striving to determine which AI solutions are most aligned with their marketing requirements. A comprehensive writing audit, conversely, may underscore the importance of artificial intelligence (AI) in marketing and guide future research. This research aims to provide a thorough evaluation of AI in marketing through a conceptual and cognitive network examination of existing literature. This discussion begins with a presentation on Artificial Insights, followed by an exploration of how marketers are leveraging AI to their benefit, and an examination of various types and degrees of Artificial Insights. Upon reviewing this article, the reader will be well-informed on the contemporary application of Counterfeit Insights in Marketing and its future potential. This article examines the role of AI in marketing, analysing its potential to transform India's advertising landscape and its larger economic implications. It also examines the potential obstacles and opportunities that AI poses for enterprises, consumers, and politicians within the Indian context.
Publication Details
- Journal
- Trends in Finance and Economics
- Published
- 2025-04-04
- DOI
- https://doi.org/10.46632/tfe/3/1/2
- Primary Topic
- Stock Market Forecasting Methods
- Type
- article
- Field-Weighted Citation Impact
- 0.00