Self-drive network development for socio-economic tourism: a mixed-method approach

This article describes a study that uses mixed-methods research to evaluate and develop the self-drive tourism network. For the data envelopment analysis (DEA) of the cross-efficiency model, routing evaluation indicators of road infrastructure and facilities, as well as sideway facilities, were selected as factors of traveling value. The survey technique with such a journey checklist and the stakeholder focus group approach from various related fields help to obtain valuable data. The evaluation results show that the optimization problem-solving tool of DEA is suitable for rating the valuableness of the route. Moreover, findings were shared by a wide range of stakeholders resulting in the completion of self-drive tourism networks represented by the different traveling plans to optimize socio-economic tourism. It is also possible to boost the tourism industry under the constraints of travel result from COVID-19 pandemic.

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Publication Details

Journal
Cogent Social Sciences
Published
2025-04-04
DOI
https://doi.org/10.1080/23311886.2025.2482116
Primary Topic
Diverse Aspects of Tourism Research
Type
article
Field-Weighted Citation Impact
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article

Self-drive network development for socio-economic tourism: a mixed-method approach

Suriyan Jomthanachai, Patcharaporn Bunlueng, Nattakan Rattanapan
Cogent Social Sciences
Diverse Aspects of Tourism Research
article

Self-drive network development for socio-economic tourism: a mixed-method approach

Suriyan Jomthanachai, Patcharaporn Bunlueng, Nattakan Rattanapan
article en

Abstract

This article describes a study that uses mixed-methods research to evaluate and develop the self-drive tourism network. For the data envelopment analysis (DEA) of the cross-efficiency model, routing evaluation indicators of road infrastructure and facilities, as well as sideway facilities, were selected as factors of traveling value. The survey technique with such a journey checklist and the stakeholder focus group approach from various related fields help to obtain valuable data. The evaluation results show that the optimization problem-solving tool of DEA is suitable for rating the valuableness of the route. Moreover, findings were shared by a wide range of stakeholders resulting in the completion of self-drive tourism networks represented by the different traveling plans to optimize socio-economic tourism. It is also possible to boost the tourism industry under the constraints of travel result from COVID-19 pandemic.

Cogent Social SciencesVol. 11(1)
Prince of Songkla University (TH), Management Sciences (United States) (US)
Decent work and economic growth
Openalex Percentile: Top 91%
Diverse Aspects of Tourism Research
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