Nothing is inevitable: The flexibility imaginary in the Chinese platform economy

This article explores how the political–economic balancing of state interests and potential state intervention influences everyday perceptions of platform companies in China. We introduce the term “flexibility imaginary” to describe the adaptability and responsiveness exhibited by our research participants in Hangzhou amid changing conditions and unforeseen transitions. Focusing on the flexibility imaginary aids in unpacking the assumptions, values, and expectations embedded in how societies deal with uncertainty and transformation. By zooming in on the notion of replaceability as a key feature of the flexibility imaginary, we explain how platform companies have become integral yet are still seen as transient elements of daily life. We demonstrate that while the flexibility imaginary shapes local interpretations and political dynamics, it does not challenge the state–corporate digital paradigm that underpins everyday existence. Understanding these limits is crucial for exploring future developments.

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Publication Details

Journal
New Media & Society
Published
2025-04-01
DOI
https://doi.org/10.1177/14614448251314404
Citations
2
Primary Topic
Digital Economy and Work Transformation
Type
article
Field-Weighted Citation Impact
8.40
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article

Nothing is inevitable: The flexibility imaginary in the Chinese platform economy

Zhuo Chen, Minna Ruckenstein, Kirsikka Grön
2 citations
New Media & Society
Digital Economy and Work Transformation
8.40
article

Nothing is inevitable: The flexibility imaginary in the Chinese platform economy

Zhuo Chen, Minna Ruckenstein, Kirsikka Grön
article en
2 citations

Abstract

This article explores how the political–economic balancing of state interests and potential state intervention influences everyday perceptions of platform companies in China. We introduce the term “flexibility imaginary” to describe the adaptability and responsiveness exhibited by our research participants in Hangzhou amid changing conditions and unforeseen transitions. Focusing on the flexibility imaginary aids in unpacking the assumptions, values, and expectations embedded in how societies deal with uncertainty and transformation. By zooming in on the notion of replaceability as a key feature of the flexibility imaginary, we explain how platform companies have become integral yet are still seen as transient elements of daily life. We demonstrate that while the flexibility imaginary shapes local interpretations and political dynamics, it does not challenge the state–corporate digital paradigm that underpins everyday existence. Understanding these limits is crucial for exploring future developments.

New Media & SocietyVol. 27(4)
University of Helsinki (FI)
Openalex Percentile: Top 4%
Digital Economy and Work Transformation
8.40
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