SCIENTIFIC-METHODICAL APPROACHES AND PRACTICAL RECOMMENDATIONS FOR THE IMPLEMENTATION OF MODERN INNOVATIVE TECHNOLOGIES IN MANAGING THE ECONOMIC SECURITY OF UKRAINE ENTERPRISES IN THE CONDITIONS OF WAR

The article examines the problems of introducing modern innovative solutions based on digital technologies into the process of managing the economic security of enterprises, taking into account the specifics of the modern crisis environment in Ukraine. An analysis of scientific research on the implementation of modern innovative solutions based on digital technologies in the process of managing the economic security of enterprises was carried out. According to the results of the analysis, it was established that the integration of modern digital technologies and a strategic approach to risk management are the basis of ensuring the economic security of enterprises in crisis conditions. At the same time, the peculiarities of the application of innovative technologies in Ukraine are that Ukrainian enterprises in the conditions of war face unique challenges that determine the specifics of the use of technologies: limited resources are high - the cost of implementing modern systems forces companies to choose flexible and cost-effective solutions; regulatory restrictions – constant changes in legislation require adaptation of digital platforms to new requirements; external support – international partners often provide financial and technical assistance for the implementation of innovations. Based on the results of the work, a strategy of innovative digital technologies was developed and proposed in the process of managing the economic security of enterprises, which allows for the systematic integration of innovative technologies in the management of economic security of the enterprise, increasing the stability and competitiveness of enterprises in crisis situations, as well as the corresponding scientific and methodological approach, which ensures the gradual and systematic introduction of innovative technologies, creating conditions for increasing the economic stability of enterprises in crisis conditions. Further directions of scientific research can be the development of methodological recommendations for the development of an algorithm for the implementation of measures of a scientific and methodological approach to the implementation of the strategy of innovative digital technologies in the process of managing the economic security of the enterprise, in particular: analysis of problems and assessment of the company's potential; development of an individual digitalization plan; technology testing on pilot projects; assessment of results and making corrections; integration of digital solutions into all business processes; staff training; constant monitoring and improvement.