The development of borderless tourism in the Stara Planina region between Serbia and Bulgaria: the perspective of the managers of the cultural heritage site “House-Museum of the Hristić Family” in the town of Pirot

The aim of this article is to demonstrate that the viewpoint of the managers of the cultural heritage site “House-Museum of the Hristić Family” in the town of Pirot, Republic of Serbia, reflects good neighborly relations and supports the development of borderless tourism between the two countries. The research for this article was conducted using an open-ended questionnaire with the museum director, supported by statistical data from five years ago.The results of the study present an analysis and review of the strategies developed over the past five years, as well as planning of future strategies for the development of borderless tourism between the Republic of Serbia and the Republic of Bulgaria.