MANAGEMENT OF HEALTHCARE ORGANIZATIONS AND INSTITUTIONS ON THE BASIS OF LEADERSHIP USING MODERN MANAGEMENT CONCEPTS: PSYCHOLOGICAL AND SAFETY ASPECTS

Management of organizations and educational institutions is a complex task that requires the coordinated work of many factors and largely depends on the availability of certain resources, key competencies and capabilities of the organization, which are determined by the development of its resource potential. Effective management of the resource potential of enterprises is becoming one of the most priority tasks set by top management within the framework of strategic management of the enterprise, since it is the resource potential that determines its capabilities to achieve one or another goal. The relevance of this study lies in the need for a deep understanding of the role of leadership and its impact on the effectiveness of organizational management. In the context of globalization and the technological revolution, the features of managerial activity and the ability to effectively respond to changes are becoming key to ensuring the competitiveness and sustainability of organizations. Also important is the analysis of the psychological and economic aspects of leadership, since they affect interpersonal relationships in the team and the effectiveness of management of organizations and educational institutions. The main attention is paid to the study of important aspects such as leadership qualities, communication skills, stress resistance and decision-making ability. Modern approaches to the formation and development of these qualities are considered, as well as their role in achieving success in management.